Art Store Fronts has brought a lot of good ideas to photographer's websites. How can you incorporate those into SmugMug to boost print sales? Over the past few months I’ve done some soul …
Part Two: Customizing a SmugMug site to develop a customer base by building an email list
The more you can reach a potential customer with content they enjoy, the better your chances of closing a sale, and how to do it for more profit So what exactly is the big deal about email lists? …
Part Three: The Homepage – Building & Customizing a SmugMug Site to Sell More Prints
Designing a homepage that gets people excited about your work, and maximizes your chance of selling them a print Defining a niche The market for photographic fine art prints is saturated. …
Manifesto
Greenman, Lacock Abbey, Great Britain “There’s nothing wrong with wanting to provide a good living for your family and employees. But that’s no reason to screw your customers, your competition and …
A Gothic Curiosity Cabinet: Correcting a blogging mistake a million visitors too late, or why I’m my own worst client
Despite what momma told you, when it comes to blogging, it really is all about you I got a comment from a visitor a while back that really turned my head. She was complimenting me on making my …
Does profanity have a place in your marketing scheme?
Or why the words "dicking around" appear on this website Does profanity have a place in your marketing scheme? Hell yes. With a caveat. If your clientele uses it, you're safe. Is it …
Continue Reading about Does profanity have a place in your marketing scheme?
A’na Satara: A healer reinforces her message with an integrated photography site that can stand on its own
Blending healing, light and photography into an integrated online presence with WordPress and SmugMug If memory serves me correct, the first project I did with A'na Satara was for Sacred Light …
Faun Fables: Purveyors of avant garde folk carry on the troubadour tradition, family style
Helping a DIY recording artist make the leap from street teams and photocopied posters to the internet and social media Faun Fables didn't come to me, I went after them. Some years ago I was …